Are users getting an embarrassing view when they visit your outdated website? Perhaps they aren’t getting quite the visual you’d like them to have for your business. Don’t be this guy. Make sure your local website is user friendly, optimized, and portraying the image to make you stand out from the competition for the right reasons.
And, did you know mobile websites rank higher in Google search?
Google rolled out an update in April of 2015 urging website owners to make changes to their sites to ensure they were “friendly” for users of mobile devices. Specifically, “Google systems have tested X pages from your site and found that 100% of them have critical mobile usability errors. The errors on these X pages severely affect how mobile users are able to experience your website. These pages will not be seen as mobile-friendly by Google Search, and will therefore be displayed and ranked appropriately for smartphone users.” Click here to find out if your site is mobile friendly to Google.
People who search from their smartphones or tablets are typically on the move. They don’t have the time or patience to scroll, enlarge, or reframe your website so that it is readable. When users, or potential customers, visit your site and cannot easily see your offerings, they leave. They visit your competitor who DOES have a mobile website, and you lose that business.
When you consider the basics of digital marketing, if more than half of your customers or potential clients are searching for your services via their mobile devices, how can you afford not to create a user friendly, mobile experience on your website. Business is about service and experience. What type of experience do you provide your website visitors, and what impression are you giving about your business?
Converting to a mobile ready or responsive website is a simple, affordable task, and we can help. Contact us today at (225) 414-0673 to learn more.